In the rapidly evolving world of crypto, getting the word out about your project can be challenging, especially when it comes to paid advertising on traditional platforms like Google, Meta (Facebook/Instagram), and X (formerly Twitter). While these platforms offer vast reach and targeting capabilities, they also come with a complex set of rules and restrictions … Read more
Brian Armstrong, the dynamic leader behind Coinbase, recently highlighted a fresh perspective on advertising’s potential trajectory as we transition from Web 2 to Web 3. As pioneers in the Web3 marketing landscape, we at Trailblaze Digital find his insights not only fascinating but also a testament to the growing momentum behind decentralized platforms and their … Read more
The landscape of television consumption has undergone significant transformation, leading to more accessible advertising opportunities than ever before, especially for small to medium-sized businesses. Embracing the Shift in Television Consumption This evolution didn’t happen overnight. It was a gradual shift that seemingly culminated suddenly: consumers have cut the cord. The era of streaming services, now … Read more
Are you contemplating bidding on your own brand name in Google Ads? Embracing this strategy is often a smart move. The potential setbacks of ignoring branded keywords can be more detrimental than most businesses anticipate. Understanding Branded Google Ads Campaigns: Initiating a branded Google Ads campaign involves competing for your branded keywords. These could range … Read more
Most people who are serious about their business have a website, but when in a pinch there are some ways to get your business appearing on Google quickly, even without the website. Understanding the Purpose of Google Search In order to understand how to appear on Google, you need to know the purpose it serves. … Read more